Category: Target Market

Up Your Profits … In Any Economy!

When times get tough…the tough get trained and…

when they are trained…they are creative!

114 Tips, Techniques, and Tactics To Kick-Start Your Cash Flow, Boost Your Business, and Pile Up Your Profits —
When Other Businesses Are Struggling Just To Survive!

For Immediate Release:   Click here to download your copy of this all-important report!

In any market, it will always be competitive if a product and service are in demand by consumers.  In today’s world, most especially, it’s even more difficult than ever before to get and keep clients because the consumers have more choices than ever before.

In today’s attention-deficit society…we have to be able to grab that attention and hold it, otherwise, our products and services fall into a vacuum along with everyone else…UNLESS however, you’re on top of your game when it comes to creative (marketing), which will bring clients to you along with the (sales) skills to get them to engage with you.

And while marketing and sales, when done effectively, will get you the customers…it’s critical to keep them too!  The relationships we develop are the cornerstone of your growth otherwise we are only as good as our last sale.  Therefore, we must be willing to do whatever is necessary to deliver the highest levels of Value, Service, and Professionalism to the customers we look to get and the ones that buy from us.

So, if marketing, sales, relationships, value, service, and professionalism are critical in today’s world, how do we put it all together?  How do we grab our customer’s attention and keep them coming back for more?  Using the following 114 ideas!

I’ve designed this report or whitepaper to help you come up with more possibilities than you can think of to compete with the very best.  Some of these ideas will be ideal for your business, some may not, and there are some that you can mix and match to maximize your business’s potential.

What’s most important?  Is that you go through the list, pick one idea, be open to its creative nature and try it out.  Then come back and try another and yet another.  Anyone of these ideas can add 10, 25, 50, or 100’s of thousands of dollars or more to your bottom line! Bold statement? Yes!  Because I do this with my clients every day and they will work when you apply them in your business.

Here to help… so, if you have any questions or you’re looking to have me guide you through any of the concepts…reach out to me at 954-914-4783 or email results@mikehusson.com … no obligation or sales pitch!

Thanks, and lets up your profit,

Mike

Now… Click here to download your copy of this all-important report!

In our current state of events around the world, if you have a question related to your business …send me your question below.

Ask The Coach

Stop Wasting Your Resources!

Today you’re going to learn how to find a target market of potential customers so you aren’t wasting precious resources on blitz marketing. So, the two questions you have to ask yourself are:
  • What do people really want to buy from me?
  • What related products are they already buying?
Once you figure this out you will know who is more predisposed to purchase your products/services. Then, you find other businesses with the same customer base who you can customer share with. Come up with an incentive and great arrangement to encourage both of your customer bases to shop at both of your stores. The basic concept is this: You want to find existing businesses who have the customer profile that you are looking for to market your products/services to. Then strike up a relationship with those business owners to work out an incentive for customers to purchase from both businesses. As a result, you have an audience to market to and they generate an added value from their current base. So, how do you figure this out? There is a great formula from Jay Abraham you can follow with great success. LV = (P x F) x N – MC Here’s what it all means:
  • LV is the life time value of a customer
  • P is the average profit margin from each sale
  • F is the number of times a customer buys each year
  • N is the number of years customers stay with you
  • MC is the marketing cost per customer (total costs/number of customers)
Once you know how much you need to spend to attract a new customer, you will know how much of an incentive you can offer to a business to help attract new customers. So, here’s your step-by-step process:
  1. Find companies who already have the customer base you are looking for.
  2. Negotiate an incentive for them to share that customer base with you.
  3. Focus your marketing resources to this group of predisposed customers.
If you need help working through this process, please contact us and we’ll set you up with the most comprehensive system of marketing tools and resources.